Skills
When the same task keeps coming back — a weekly creative audit, your standard budget-reallocation routine, a compliance check before anything goes live — you can teach the assistant to do it the same careful way every time. A skill is a saved, reusable how-to the assistant can run on demand: a set of instructions plus the exact tools the job needs.
In one line
Turn “the way we always do X” into a skill once, and the assistant does it your way every time — no need to re-explain.
How the assistant uses a skill#
When you ask for something a skill covers, the assistant switches into that skill mid-conversation — like calling in a specialist. From that point it follows the skill’s instructions and uses its tools, while keeping everything you’ve already discussed. There’s no restart and nothing to re-type; the conversation just gets more focused.
Skills you get out of the box#
Adlyse ships skills for the tasks most teams run often:
- Keyword research
- Creative audit
- Audience expansion
- Budget reallocation
- Competitive analysis
- Compliance review
Where a task is platform-specific, the skill is scoped to that platform.
What’s inside a skill#
Every skill is built from three simple parts — worth knowing whether you’re using one or building your own:
- When it runs — the kind of request that should wake it up.
- What it tells the assistant to do — the instructions it follows while active.
- What it’s allowed to touch — the specific tools it can use, so a narrow task stays narrow.
Build your own#
You can capture any repeatable routine as a custom skill from AI Studio → Skills → New Skill.
Name it and set its trigger#
Give the skill a clear name and a one-line description of when it should kick in — that’s how the assistant knows to reach for it.
Write the instructions#
Spell out the steps in plain markdown, the way you’d brief a teammate. You can drop in live values as you write — the account’s name, your reporting window — so the same skill works across every account.
Choose its tools#
Pick which tools the skill can use, and, if you like, reword any tool’s description to fit this task. Keeping the tool set tight keeps the skill on-task.
Sharing with your team#
New skills are private to your organization by default. An admin can publish one so the rest of your team can find and use it — or, with review, contribute it to the shared Adlyse catalog for everyone.
Common flows#
- Standardize your weekly creative audit so every account gets the same checklist.
- Bottle a budget-reallocation routine you run every month.
- Give teammates a one-click compliance review before anything ships.
Skill, agent, or workflow?#
A skill is the lightest of the three. It’s a routine any agent can step into mid-conversation — no new colleague to manage, no canvas to draw.